Skip the Line Instant Coverage Plumping Velvet Serum-Infused Foundation

Liz created this after her focus group revealed women were bringing three shades each of their favorite foundation—mixing them to get a “perfect match,” wasting time and money, only to have it settle into fine lines and look worse.

Her solution: Skip the Line Serum-Infused Foundation—a 5-in-1 that acts as primer, foundation, concealer, powder, and skincare treatment. With just 4 goof-proof shades that adjust to multiple skin tones, it delivers full coverage without the cake, a featherlight, oil-free matte finish, and skin-loving ingredients that continue working even after wiping off—blurring pores, lines, wrinkles, and dark spots while nourishing your skin.

• Smart Color Adapt Technology flexes to your tone, with 4 shades covering 20 skin tones seamlessly
• Featherlight, whipped mousse texture controls shine while feeling weightless on skin
• 5-in-1 performance: acts as primer, foundation, concealer, powder, and skincare treatment
• Flawless, full coverage without caking—erases imperfections, blurs pores, lines, wrinkles, and dark spots
• Infused with skin-loving ingredients that nourish, smooth, and continue working even after wiping off

Consumer tested to deliver full, flawless-looking coverage that instantly blurs imperfections, dark spots, pores, lines, and wrinkles.

After 12 hours of wear, participants agreed the foundation continued to provide lightweight coverage while keeping imperfections visibly blurred.

• 97% agreed it covered dark spots and imperfections
• 97% agreed it visibly blurred skin flaws and imperfections
• 94% agreed it reduced the look of pores and made skin look smooth
• 91% agreed lines and wrinkles looked less noticeable after 12 hours
• 91% agreed the formula still felt weightless after 12 hours

This serum-infused foundation helps create smooth, even, flawless-looking coverage while visibly minimizing pores, redness, dark spots, lines, wrinkles, and uneven texture without feeling heavy or cakey.

Based on consumer perception survey results evaluated immediately after application and after 12 hours of wear with Skip the Line Instant Coverage Plumping Velvet Serum-Infused Foundation.

Squeeze a nickel-size amount onto fingertips or a brush and distribute evenly. Repeat until desired coverage is achieved.

Key Ingredients:

• Niacinamide - a form of vitamin B3 that helps to reduce wrinkles, even out skin tone, smooths out pores
• Hyaluronic Acid - gives moisture back to the skin and leaves it feeling plump, juicy and younger
• Squalane - helps to provide softness + youthfulness to the skin, stimulates healing to reduce fine lines and age spots
• Elastomer Network - provides a matte appearance, powdery after-feel, helps keep oil at bay while keeping skin looking smooth and flawless
• High performing spherical powder - provides light-diffusing soft focus correction + water resistance

Full Ingredients:

Dimethicone, Isododecane, Polysilicone-11, Mica, Polymethylsilsesquioxane, Triethoxycaprylylsilane,
Phenoxyethanol, Polyglyceryl-4 Isostearate, Squalane, Hexyl Laurate, Cetyl PEG/PPG-10/1 Dimethicone, Niacinamide, Water/Aqua, Sodium Hyaluronate, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, May Contain/Peut Contenir (+/-): Titanium Dioxide CI 77891, Iron Oxides (CI 77491, CI 77492, CI 77499)

**Please be aware that ingredient lists for our products are updated regularly. Please refer to the ingredient list on your product package for the most up-to-date list of ingredients to ensure it is suitable for personal use.